Reddit launches Artificial Intelligence based Ad Optimization Tips, a new tool that helps advertisers optimize their own ad spend. Now Reddit itself will automatically evaluate your account configuration and active ad campaigns to provide personalized, data-driven suggestions to improve performance. There is a new "Optimization Score" which provides an overall summary assessment of the effectiveness of your Reddit ads configuration.
Investors seems super enthusiastic about these new features; the stock is popping over 6% on this seemingly small announcement.
https://finance.yahoo.com/news/reddit-launc...
RDDT
trading on NYSE
since 2024
$183.82
(Δ 14.40%)
+$23.12 since open
Reddit operates a vast network of online communities where users engage in discussions, share content, and vote on posts, primarily generating revenue through advertising and increasingly, by licensing its extensive user-generated data to companies for AI model training.
| type | open | high | low |
market cap |
volume |
|---|---|---|---|---|---|
| stock | $160.88 | $162.88 | $154.83 | $27.55B | 19.99M |
| eps | p/e | p/s |
operating margin |
profit margin |
yield |
| +$0.14 | n/a | 94.30 | 0.99% | 6.67% | 0% |
Pack it up, it's over, Jim Cramer claims RDDT is a "winner"...
https://finance.yahoo.com/news/reddit-inc-r...
Reddit announces new AI advertising tools, which turn "posts and comments into structured intelligence for smarter marketing decisions."
No idea what that actually implies, but since it's AI, calls it is.
https://www.cnbc.com/2025/06/17/reddit-stoc...
As awful as Reddit has become ever since the New Reddit Redesign you cannot deny how successful the business has been. It feels like the site is slowly bleeding out but who knows. Maybe the advertisers actually prefer the way things are, targeting a very different audience than what the site originally started out with. Now RDDT is being added to the Russell indexes. Guess those diamond hands finally paid off.
https://www.investing.com/news/company-news...
Even old.reddit.com is slowly breaking over time. Pretty much any link that links back to reddit forces you to the new design instead of maintaining the old style. Pretty terrible user experience. Honestly I wish they would just remove the old site entirely so that I can finally break the habit once and for all.